Toys & Games
The latest licensed products, partnerships and brand collaboration news from the biggest toy manufacturers, play-pattern innovators and board game icons.
London Toy Fair 2024, License Global
Trends and InsightsState of Play: Toy Trends on Display at London Toy Fair 2024State of Play: Toy Trends on Display at London Toy Fair 2024
Resilience of the U.K. toy market evident at London Toy Fair, with licensed toys continuing to play a vital role in the market dynamics. Here, License Global looks at just a few trends from the show floor.
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