TheSoul Publishing to Exhibit at Licensing Expo for First Time

TheSoul Publishing will be a first-time exhibitor at the 2022 Las Vegas Licensing Expo.

License Global

May 6, 2022

1 Min Read
An image featuring some of the brands that The Soul represents, including Five Minute Crafts, Baby Zoo and more.
An image featuring some of the brands that The Soul represents, including Five Minute Crafts, Baby Zoo and more.The Soul Publishing

TheSoul Publishing is diving into the merchandising world at Licensing Expo. TheSoul Publishing, with its more than one billion followers and subscribers across social media, will be exploring potential licensing partnerships over the three-day event. 

“TheSoul is in a completely unique position as a licensor,” says Ines Pacheco, director, licensing, TheSoul Publishing. “We have unmatched global reach and marketing opportunity that’s already baked into our value proposition for our manufacturing and retail partners. With a particular focus on our DIY juggernaut 5-Minute Crafts, we’re excited to explore the possibilities at the 2022 Licensing Expo and to soon offer our fans an incredible array of consumer products across our brands.” 

TheSoul Publishing is offering licensing opportunities around the following brands: 

  • 5-Minute Crafts

  • 123 Go!

  • La La Life

  • Avocado Couple for publishing, plush, minis, puzzles and toys, publishing and stationery

  • Polar for apparel and accessories, dolls and video games

  • Baby Zoo for preschool toys, infant toys, kids’ home goods and plush

  • Muffin Socks for preschool toys, infant toys, kids’ home goods and plush

  • Teen-Z for publishing, toys and figurines, stationery, home goods, tableware and drinkware.

For more information, contact Ines Pacheco director, licensing, TheSoul Publishing, at [email protected] 

Read more about:

Licensing Expo 2022

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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